“73% of Canadians believe responsible investment portfolios are the way of the future; 81% believe that responsible investment offers the same or better returns than traditional investing; 61% rely on their financial advisor for information about responsible investment; 86% believe it is important that companies they invest in act in a socially responsible way”

[COMMENTARY]Though good, the number of Canadians wanting to invest ‘responsibly’ really hasn’t changed much over the years. As always, the fact that 61% rely on financial advisors — who mostly steer these investors to ‘non’ responsible products — is why ethical and sustainable funds still represent probably less than 5% of Canadian retail investment assets.
Nearly two-thirds of Canadian retail investors are interested in allocating more funds to responsible investment, RBC Global Asset Management survey finds, press release, January 15, 2020, RBC Global Asset Management, Canada.