"Millennials are driving the nearly $9 trillion sustainable investing market, according to a survey of 1,000 investors by Morgan Stanley’s Institute for Sustainable Investing."

[COMMENTARY] Morgan Stanley’s research confirms the results of other surveys. (And still, too many advisors and brokers aren’t aware of this.)
Millennials are driving a $9 trillion change in investing, by Frank Chaparro, August 10, 2017, Business Insider, USA.